29/05/2025

BIZ & FINANCE THURSDAY | MAY 29, 2025

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Oasis Home to ride on SE Asia live commerce boom o It’s no longer just a trend, it’s a real, growing sector, says omnichannel lifestyle products seller Ű BY HAYATUN RAZAK sunbiz@thesundaily.com

OSK Holdings pleased with

KUALA LUMPUR: Oasis Home Holdings Bhd, an omnichannel lifestyle products seller, is banking on Southeast Asia’s booming live commerce sector to scale up its operations. CEO Datuk Teoh Yee Seang said the live commerce market in Southeast Asia is anticipated to grow at a compound annual growth rate of 42.5% in the next two years, supported by rising digital adoption and ongoing advancements in payment and logistics infrastructure. “We strongly believe this industry is no longer just a trend. It has become a real, growing sector especially among millen nials and Gen Z, who often turn to platforms like TikTok to make decisions or seek opinions. That’s why we’re confident the growth ahead will be significant,” he said at a press conference after Oasis Home’s listing on the ACE Market of Bursa Malaysia Securities yes terday. Teoh said that while many sellers compete mainly on price on platforms such as TikTok and Shopee Live, Oasis Home’s ap proach focuses on long-term brand trust and consumer satis faction. “Over time, people begin to value quality of life, they care more about product quality than just pricing. So, our journeys from the first day, we always emphasise on the product quality and the shopping experience even though it’s online and definitely the after sales service,” he stressed. Oasis Home’s share price opened at 28.5 sen, 0.5 sen or 1.79% above its issue price of 28 sen. The stock closed at 28.5 sen also. In the nine-month financial period ended March 31, 2025

solid start to FY25 PETALING JAYA: OSK Holdings Bhd reported revenue of RM400.6 million for the first quarter ended March 31, 2025 (Q1’25), a 9% increase compared to the same period last year. Pre-tax profit remained stable at RM140 million, reflecting the continued contribution of its diversified portfolio and prudent management strategies. “We are pleased with the solid start to the year and strong fundamentals across most core segments. Despite the challenging operating environ ment, our diversified business model has enabled us to sustain earnings and strengthen our fundamentals across key segments,” said OSK Group executive chairman Tan Sri Ong Leong Huat ( pic ). The financial services segment delivered a robust performance with a 27% year-on-year increase in revenue to RM67.9 million and an 18% rise in pre-tax profit to RM30.9 million in Q1’25. This performance was mainly supported by the expansion of the loan portfolio in both Malaysia and Australia. As of March 31 2025, total outstanding loans stood at RM2.4 billion, up from RM1.7 billion in the corresponding quarter of the previous year. The segment is expected to maintain its growth trajectory throughout 2025, driven by continued portfolio expansion, broader geo graphical reach, and the introduction of new product offerings. The investment holdings segment meanwhile reported a pre-tax profit of RM73.7 million in Q1’25, up from RM68.5 million in Q1’24, driven by higher profit contribution from RHB Group which saw an improved performance. The industries segment also saw strong growth, posting a 41% year on-year increase in revenue to RM120.8 million in Q1’25. Pre-tax profit declined to RM5.7 million, primarily due to the refurbishment and operating costs of the two newly acquired factories under the cable division in Johor Bahru. For Q1’25, the property segment reported revenue of RM188.5 million and a pre-tax profit of RM31.2 million, compared to RM204.7 million and RM36.9 million respectively in Q1’24. Ong said, “As we move forward, we will continue building momentum by staying focused on operational excellence and strategic execution, propelling the group’s growth. With the strength of our diversified port folio and the dedication of our OSKers, we are confident of delivering satis factory results for the remainder of 2025.”

From left: Oasis Home director Chew Phai Hau, director Ho Tze-Shiang, director Tan Mui Ping, Teoh, COO Datin Tang Jing Wen and chairman Ahmad Tajudin Omar, MIDF Amanah Investment Bank director and chairman Datuk Mohd Nasir Ali and CEO Datuk Seri Nur Julie Gwee Ariff at the listing ceremony.

(9M25), Oasis Home recorded revenue of RM52.06 million and profit attributable to the owners of the company (net profit) of RM8 million, nearly matching its per formance for the whole of the financial year ended June 30, 2024, during which it posted revenue of RM54.82 million and net profit of RM8.03 million. Oasis Home’s 9M25 perfor mance was primarily driven by the group’s live commerce sales chan nel, which contributed RM35.07 million or 67.36% of total revenue. Other direct-to-consumer channels also contributed, with RM10.39 million (19.95%) from third-party e-commerce market places and digital marketing, RM4.44 million (8.53%) from the

The import unit value index decreased by 0.6% in April, contributed by lack of the index of mineral fuels (-6.5%), manufactured goods (-0.2%) and chemicals (-0.1%). However, the import volume index climbed by 14.8% in April compared to the previous month, contributed by the increment in the index of machinery & transport equipment (+28.7%), manufactured goods (+8.7%) and miscellaneous manufactured articles (+6.8%). The seasonally adjusted import volume index went up by 23.4% from 193.3 points to 238.6 points. A year-on-year comparison showed that the unit value index edged down by 3.6% while the volume index edged up by 24.5%. company’s own mobile appli cation and website, and RM1.26 million (2.42%) from offline sales channels. Sales to corporate clients made up RM0.91 million or 1.74% of overall revenue. To capture further growth in the digital space, Oasis Home has earmarked RM13.7 million from the IPO proceeds to launch five additional live commerce chan nels on platforms such as Facebook and TikTok, enabling simultaneous live sessions tar geting specific product categories and customer demographics. In parallel, the company will allocate RM3.6 million to esta blish a dedicated fulfilment centre and RM2 million to set up a new headquarters – initiatives that

support operational scala-bility and service efficiency. “These initiatives are part of our broader plan to strengthen our digital retail infrastructure and improve customer engage ment. With a strong foundation in place and growing demand for live commerce, we believe Oasis Home Holding is well-positioned to capture additional market share,” Teoh said. Oasis Home has adopted a dividend policy of distributing no less than 30% of consolidated profit after tax. MIDF Amanah Investment Bank Bhd is the principal adviser, sponsor, underwriter and place ment agent for Oasis Home’s IPO.

Malaysia’s April terms of trade slip 0.3% month-on-month PETALING JAYA: Malaysia’s export prices went down 0.9% to 150.3 points in April 2025 from 151.8 points in the previous month while the import unit value index registered a decrease of 0.6% from 127.0 points to 126.2 points. export unit value index edged down by 0.9% in April compared to the previous month. The decrease was primarily driven by indices of mineral fuels (-3.7%), animal & vegetable oils & fats (-1.8%) and machinery & transport equipment (-0.3%). Separately, the Statistics Depart ment reported that Malaysia’s total trade for April 2025 amounted to RM261.9 billion with exports and imports recorded RM133.6 billion and RM128.4 billion, respectively.

Exports were valued at RM133.6 billion in April, increased RM18.9 billion (+16.4%) compared to the same month of the previous year. Penang remained as the top exporter with 36.7% share, followed by Johor (19.7%), Selangor (18.2%), Sarawak (6.9%) and Kuala Lumpur (3.2%). Selangor dominated Malaysia’s imports with a share of 29.7%, followed by Penang (22.9%), Johor (19.1%), Kuala Lumpur (10.4%) and Kedah (5%).

Likewise, the export volume index decreased by 1.8% in line with the decline in the index of manufactured goods (-7.6%), miscellaneous manufactured articles (-5.9%) and machinery & transport equipment (- 2.7%). The seasonally adjusted export volume index up by 6.0% from 161.2 points to 170.9 points. Referring to annual comparison, the unit value index and the volume index went up by 0.7% and 15.6%, respectively.

In a report yesterday, the Department of Statistics Malaysia said Malaysia’s terms of trade slipped 0.3% month-on-month to 119.1 points in April, driven by decreases in the indexes of animal & vegetable oils & fats (-2.8%) and machinery & transport equipment (-0.6%). Mean while, Malaysia’s terms of trade expanded by 4.5% year-on-year from 114.0 points in April previous year. . Chief Statistician Malaysia Datuk Seri Dr Mohd Uzir Mahidin said the