10/06/2026
LYFE WEDNESDAY | JUNE 10, 2026
21
A pet owner walks with her dog at a runway show during a media preview of FurKids Fiesta.
The FurKids Fiesta in Singapore showcases Adidas’s first pet collection.
Pets are seen by many as members of the family.
World Cup fever gets tail-wagging fashion twist
F OOTBALL fever is getting a tail-wagging twist in Singapore as fans count down to this year’s Fifa World Cup. Sportswear giant Adidas is giving pet lovers in the city-state a novel way to show team spirit – football shirts for their four-legged friends. The company’s first pet collection in Singapore swaps the usual squeaky toys and chew bones for mini-football fashion, including pint-sized jerseys of Japan and reigning world champions Argentina. The pet kit was recently on sale at a pop-up store in the city’s Clarke Quay district, and at select Adidas stores and online. The collection taps into two obsessions for residents in the affluent city-state: football and pets. “By offering World Cup jerseys as part of the pet collection, we are giving fans a new way to express their love for the game and celebrate it as a shared family experience. Pets today are increasingly seen as part of the family and an extension of consumers’ lifestyles, especially among younger urban audiences,” Chen Rui Yuan, Adidas country manager for Singapore, told AFP. At a media preview, dogs previously rescued from shelters and their owners strutted on a fashion runway, some wearing matching World Cup shirts. “I think it’s a really great idea. I’m a big believer of pet adoption and rescuing dogs, so it’s really great that I have clothes that I can match with Mocha. The World Cup is something that previously only humans enjoyed, like we can watch it on TV, we can go to the bar, we can hang out with friends. But now with In Ecuador’s capital Quito, traditional healers are tapping into a new market for herbal remedies: The anxious “parents” of pampered pets. At the San Francisco market, dogs, cats, rabbits are all candidates for a limpia (cleansing), an ancient Andean ceremonial ritual designed to banish physical, emotional and spiritual blockages. A curandero (healer) uses herbs, smoke and raw eggs to open the chakras of creatures great and small and furry. Ximena Tixi says her one-year-old golden retriever Lucas has not been himself since he had a run-in
these jerseys from Adidas, our dogs can join in too,” said lawyer Deryne Sim, 40, who wore Japan’s blue shirt with her dog Mocha. Eleanor Tan, 61, came to the “furkids fiesta” event with her three bichon frises, all wearing Japan’s colours. “It’s really a wonderful idea. A lot of people they love football jerseys. What more (if) a family member who is a dog also gets to wear the clothes as well. The dogs accompany their parents to cheer for the same team. It’s wonderful. Watching football is like a family thing... they are family members as well,” she said. Businessman Sam Tan, 49, came to the event with his two daughters, both wearing the famous light blue and white stripes of Argentina, and their golden retriever Cloudy was also garbed in the same kit. He said he felt excited that as a family they can wear the same shirts. “They (pets) should be treated better than what they used to do,” he said. Each pet jersey retails for SG$49 (RM152). “It’s really cool like if we have our friends and family over, we’re all shouting at the TV screen and watching football. It’ll be really great if our dogs can join in the fun as well,” said Sim.
o Singaporeans kit out pets with Adidas attire ahead of matches
A pet dog wears a football shirt made by Adidas.
Cleaning chakras of Ecuador’s cats, dogs with a cat. But she has seen an improvement since he had two cleanses. IS your pooch feeling peevish? Too much negative energy?
therefore “hold the energy of water, air and sun.” Next door, fellow healer Amparo Lugmana treats Copito, her four-year-old mongrel who has been “feeling down” of late, by rubbing petals, an egg and herbs over his white, curly fur. She finishes by hanging Amazonian huayroro seeds on a ribbon around his neck to ward off evil spirits. Lugmana has also worked on cats and rabbits, and sends treatments to the countryside for owners of unproductive cows and chickens. The cost of the treatment ranges from US$5 (RM20) to US$10, depending on the size of the pet.
“He’s more active, he no longer shows that fear he had,” the 49-year-old architect told AFP. During his third session, Lucas trotted into the stall, tail wagging. Nancy Correa, 57, is a fifth generation healer from a family of female curanderos . She hugged Lucas and then rubbed him with a bunch of medicinal herbs, including amaranths, rue, nettle and eucalyptus. She chose these plants, she said, because they grow in ravines and
Lugmana performs a ritual of energy cleansing on the dog Lucas. – ALL PICS FROM AFP
Made with FlippingBook Ebook Creator